BritBox launches in the UK smack bang in the middle of the global streaming war

It’s hard to believe, but amidst the global streaming war that threatens to make a bonafide mockery of our anxious bank accounts, a new streaming service has launched in the UK — and it’s all about that sweet, sweet British content.

Finally launched on Thursday, BritBox is a joint partnership between the BBC and commercial broadcaster ITV, as well as Channel 4 and Channel 5 — two of Britain’s biggest free-to-air channels.

BritBox has been available in the U.S. since March 2017, and in Canada since Feb. 2018. The BBC and ITV confirmed the paid streaming service for the UK in February, and now, it’s up and running. Read more…

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Source: mashable
BritBox launches in the UK smack bang in the middle of the global streaming war